Transformations in Business & Economics - Vol. 5, No 2 (10), 2006

Transformations in
Business & Economics

Evangelia Blery: has a PhD in Marketing and an MBA (area of research work in Marketing) from the University of Surrey, UK, and a degree in Mechanical Engineering from the Institute of Technology of Athens, Greece. Dr. Blery is currently working in the area of marketing of innovative technologies in the Liaison Office of the Attika Technology Park ‘Leukippos’ in the NCSR ‘Demokritos’. In parallel she has participated in the EU projects conducting market studies and marketing and exploitation plans. Her previous experience includes PLANET - ERNST & YOUNG S.A, as a consultant in the Strategy Management Department, on marketing and management issues, Institute of Technology of Athens, as a part-time assistant professor. Her areas of research interest include: consumer behaviour, customer loyalty, customer relationship management.

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